Janine is a Hudson-certified Executive Coach, ICF ACC certified, as well as a certified EQ Mentor. Her coaching practice spans Executive Coaching, Leadership Training and Culture initiatives. She additionally provides consulting services for her clients with engagements focused on the establishment of best practices for team management & motivation, organizational analyses, comp/equity analyses, recruiting, onboarding, branding, culture and retention. These efforts help leaders walk the talk, through integrating their culture into their organization’s operational fabric. List of clients she’s worked with in her various career incarnations: RIOT Games, NBC/Universal, Oblong Industries, Warner Bros., TechStyle, Evite, HUM Nutrition, The Apparel Network, BeachBody, CBRE, Califia Farms, BeautyCounter, Dave.com, TBWA Chiat/Day Inc. Advertising, Evolve Media, Cast & Crew, Heal.com, DirecTV and many others.

She’s had two previous career iterations that set the foundation for her coaching practice. She founded and exited an Executive Tech & Product recruiting agency focused on startups. Before recruiting, she was a hands-on technologist, having started her career at Accenture (Andersen Consulting), then moving on to become the VP, Technology for TBWA Chiat/Day Inc. Advertising (an Omnicom company), and finally leading all non-legacy engineering efforts at DirecTV. She has a B.S., Mathematics from UCSB.

She’s particularly passionate about coaching in these areas: core values as a mechanism to drive clarity and sustainable change in behavior/leadership, team and Co-Founder dynamics, scaling, working with CTOs/engineering organizations, transition coaching, female execs and founders, and the integration of core values/culture in operations, processes and systems, especially in the realm of People Operations.

She sits on the Board of Women Founders Network and Target Zero, and has taught entrepreneurism to incarcerated individuals. She’s a mentor for TechStars LA and Stubbs Alderton’s Precellerator. She co-founded Women in the Tech Part of Tech, a group of female startup tech & product execs with a mission to increase our voice and mentor the next gen. Janine also speaks on panels and does workshops and presentations to VCs, incubators/accelerators and other groups on culture, leadership, hiring for culture add, and why people quit. She’s driven by leveling the playing field and bringing soul into the equation of doing business. She’s a super connector in every sense of the word, including in her favorite way - connecting 1-on-1 with people.


Janine has played an important role at HUM helping us to define our culture and then live it for real. She has put together several excellent and involving workshops for our team, including both recruiting and interviewing best practice. Janine has developed valuable insights for us, that are forming a foundational part of how we define ourselves. She is also fun and easy going to work with, and I thoroughly recommend her.
— Chris Coleridge, COO/Co-Founder, HUM Nutrition
If you are looking for someone who understands working in the tech and start-up space and also happens to be a stellar coach, Janine is it. I love working with her because she understands my world of working in a small, high-tech startup and is great at getting to the heart of any issue and pushing me towards action. Within our first few sessions together, Janine helped me to act on something I’d been struggling with for months and has continued to be a strong advocate for me and my goals.
— Jennifer Bisser, Sr. Director, Talent & Organizational Development, Oblong Industries